GRAiL is a Los Angeles-based next-generation AI entertainment studio and management company, co-founded by filmmaker and computer scientist Davide Bianca and producer Jeff Krelitz. Bianca previously served as Chief Creative Officer of BCN Visuals and co-directed the first globally broadcast AI commercial for Coca-Cola, the landmark "Holidays Are Coming" campaign of 2024. Krelitz brings decades of entertainment experience as former CEO of Heavy Metal magazine.The studio works across original production, premium advertising, and talent representation, with a roster of AI filmmakers including Kavan the Kid, PhantomX, Kim Landers, and Davide Bianca himself. GRAiL is currently in pre-production on an animated series based on Pete Townshend's graphic novel Life House, incorporating the original score from The Who's landmark album Who's Next. Their advisory board includes veteran Hollywood producers Adrian Askarieh and Bob Teitel.GRAiL's defining philosophy is that the artist must always remain in control of the AI tool. Bianca has been outspoken about the forces driving AI adoption in Hollywood: with daily LA shoot costs reaching $200,000 and traditional VFX houses shutting down, the industry's move to AI isn't just about innovation but survival. GRAiL positions itself as the studio best placed to navigate that transition without sacrificing creative integrity.